Gareth Ward - Ynyshir
I offered PR for Michelin-star restaurants Ynyshir in Wales between June 2017 and December 2019.
Ynyshir is a destination restaurant and rooms, led by chef Gareth Ward and Amelia Eiriksson. Over the last two years, Ynyshir has been through significant refurbishment, with each stage moving further away from a traditional country house hotel, towards an exceptional destination. These developments have been recognised by numerous awards. In 2017 Ynyshir was awarded five AA Rosettes - the first ever restaurant in Wales to achieve that accolade and one of only three restaurants in the UK to reach that standard. Ynyshir also scooped the Decanter/Hine Restaurant of the Year 2017 and The AA Wine Award for Wales 2017-18. It has retained its Michelin Star and is number 12 in the Good Food Guide 2018.
Our focuswas to:
Reposition Ynyshir as a destination restaurant, not country house hotel.
Secure visits and reviews focussed on the tasting menu and cooking techniques in food press and luxury publications such as The Telegraph Ultra, Food & Travel, Country & Town House.
Raise Gareth's Profile as a Chef to Watch with interviews and profile pieces.
Secure appearances for Gareth at major events like Hotelympia and Abergavenny Food Festival.
Explore opportunities for Gareth to appear on radio and television.
Advise on website content and use of social media.
Working with Peers Communications.
