Waste Knot
Reducing food waste has been one of the hot topics of the year but it’s not a new issue. After 10 years’ experience in the fresh produce industry, Jess Latchford witnessed the colossal amount of produce being cast aside for the sake of aesthetics alone. She founded Waste Knot works with farmers and logistics providers, delivering their second class produce to those who care for the environment and are willing to pay for produce including restaurants and caterers.
Waste Knot helps make the connection between farms that have surplus produce that may not meet strict, cosmetic criteria and those who can put it to good use. The scale of this colossal problem has reached unthinkable levels.
Waste Knot is involved throughout the majority of the supply chain; working closely with the farmers when the produce is still in the fields, to those handling the produce throughout packaging and transport, to the wholesalers receiving the produce and distributing it, through to the end-users and chefs using the produce in their dishes.
Jess has exciting plans for Waste Knot in 2020 and has brought us in to help tell her story and raise awareness of what she’s doing in the media. We will be working on building collaborations with chefs to highlight the issues of food waste. We will also work on raising Jess’s profile as a thought leader on how businesses can make changes through writing opinion pieces and speaking at events and conferences.