Food PR Polly Robinson Food PR Polly Robinson

Broadland Food Innovation Centre

The Broadland Food Innovation Centre is an ERDF-funded project which supports food & drink businesses in Suffolk and Norfolk to innovate, connect with academia and grow. They support food and drink businesses in Norfolk & Suffolk with the aim of increasing the rate at which we process food & drink in the region, creating economic impact through business growth and jobs. The project consists of three parts:

  • Innovation Support: One-to-One support and advisory services for food & drink businesses in Suffolk & Norfolk (fully funded)

  • Cluster: events and workshops (some face-to-face some online) to bring together businesses, academia and the public sector

  • Space: A specialist centre offering 13 food-grade units, alongside sensory and test kitchens and meeting spaces which are avail to hire.

The project involves contributions from Broadland District Council, the University of East Anglia, Hethel Innovation and the New Anglia Local Enterprise Partnership.

We have been appointed as PR agency for the final six months of the project to:

  • Raise awareness and understanding of the project with Norfolk & Suffolk food businesses and community

  • Generate interest in participation with the project including facilities at the Centre, business support and events.

  • Generate publicity and awareness for the successful completion of the project in June.

Our work includes:

  • Media Planning - pitching stories to the national and local media

  • Media Relations

  • Creating convincing, relevant and inspiring content

  • Supporting Innovation Centre events through attendance and PR

For more information: Broadland Food Innovation Centre

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Coaching, Mentoring, Food PR Polly Robinson Coaching, Mentoring, Food PR Polly Robinson

Blushing Cook - floral brownies

Blushing Cook was founded by Sammi Gascoyne, combining her passion for baking, art and flowers to create truly unique brownies and biscuits decorated with edible flowers.

Blushing Cook was founded by Sammi Gascoyne, who has combined her passion for baking, art and all things floral to create truly unique brownies and biscuits decorated with edible flowers. 

With a foundation in fine art and after studying Patisserie at Le Cordon Bleu Culinary School, Sammi worked as a pastry chef in restaurants such as Michelin Star Le Gavroche and as Head Chef for renowned cake designer Peggy Porschen. When Sammi decided it was time for a new challenge she began baking in her little flat in South West London, Blushing Cook was born. 

The discovery of edible flowers opened Sammi’s eyes to the beauty and simplicity of using something that was already growing around us. Why decorate a cake with a daisy made out of sugar, when you can have the real thing, and eat it too. The only problem is that flowers tend to wilt, and need preserving. Recalling fond memories of picking flowers from her Nan’s garden, and pressing them between old books, Sammi sandwiched some edible flowers between the pages of her large patisserie bible, and later used them to decorate a cake with a recreation of her favourite Liberty pattern; a wildflower meadow. This became Blushing Cook's first hit, their signature Pressed Flower Cake and Sammi's edible floral masterpieces have been setting trends in the food world ever since. 

Since then, Blushing Cook has blossomed into a range of individually designed edible masterpieces; from buttery biscuits hand-iced using vegetable, fruit and floral based colourings, to gooey and luxurious brownies made with the finest fair trade chocolate...and more. Creating intricate designs using fresh, organic and edible British flowers grown on a farm in sunny Devon, Blushing Cook strives to create cakes that are not just florally beautiful and blooming delicious but that carefully consider the environment.

www.blushingcook.com

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Food PR, Retail PR, Coaching, Leadership Training Polly Robinson Food PR, Retail PR, Coaching, Leadership Training Polly Robinson

Parson's Nose Butchers, London

Parson’s Nose is a premium London butcher and grocer with a busy online shop and about to launch national delivery.

Parson’s Nose is a premium London butcher and grocer with stores in Fulham, South Kensington and Putney and offering 7 day/week delivery across South West London and soon to launch nationwide delivery through the jam-packed online shop.

Parson’s Nose was founded with one ambition in mind - to bring back the traditional high street butcher that was so loved from our childhood memories and encourage people to eat better quality ethically reared meat. Founded in 2007, Parson’s Nose is led by husband and wife team, Serena and Tony Hindhaugh and supported by a passionate and knowledgeable team of butchers and food lovers. The name, in case you’re wondering, comes from a joke about the back end of a chicken… and that the first shop opened in Parson’s Green!

The butchers source the finest free-range meat that is fully traceable and have worked with some of of the same farms since they opened, including Sutton Hoo Chicken, grass-fed beef from the Scottish lowlands and Plantation Pigs from Sussex. The team work closely with the producers, visiting the farms to understand the whole journey from the farm, through slaughter to butchery and onto your plate. They follow traditional butchery methods - breaking down the whole carcass and using all the meat.

In-store and online you will also find sustainably sourced fish (Fulham and online only), fruit and vegetables, condiments and pantry items, cheese, charcuterie and chef-curated meals, salads and soups created by the Parson’s Nose in partnership with leading chefs. Traditionally seen as an unhealthy option, Parson’s Nose is reinventing the ready meal by using only their counter meat and adding no additional sugars or salt. They call it cheating without the guilt. Meat, mixed meat and fish and fruit & veg boxes are also available as one-off orders or on a regular subscription.

The team is committed to offering consistently excellent customer service and the knowledgeable butchers are always on hand to offer advice on the best cuts of meat, how to cook, recipe ideas as well as being able to talk about the provenance of the meat. The website contains a wealth of cooking tips and recipes.

To offer customers all the convenience of supermarkets, Parson’s Nose offer delivery across West and South West London 7 days a week with same-day-delivery from 8am to 10pm on orders placed before 3pm, you can also add or edit your order on the day. Alternatively, you can order to click and collect in one of the three stores in Fulham, Putney & South Kensington.

In July 2021 the butchers will launch nationwide delivery.

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Food Producer, Cafe, Food PR, Previous Client Polly Robinson Food Producer, Cafe, Food PR, Previous Client Polly Robinson

Jack & Beyond - cafe & cake shop, London

Creative online cake shop and cafe in Fulham

Jack & Beyond is a cake shop and café in Fulham, London which offers affordable bespoke and personalised cakes for delivery across London within 24 hours as well as nationwide delivery of gorgeous brownies and divine mince pies, macarons, cookies and more.

Jack &. Beyond launched in November 2019 not long before the coronavirus pandemic forced them to close their Fulham cafe and they drove them to develop a new online shop with products that could be delivered across the UK by courier. Through a successful PR campaign focussing on occasions such as Christmas, Valentine’s Day and Mother’s Day we have helped to build a successful online business with coverage in national newspapers and food & Lifestyle magazines. Back links to Jack & Beyond’s website from online coverage has been a huge bonus for SEO and helped improve their search rankings and driven traffic to the website. Fulop Gabor, founder of Jack & Beyond says:

“Polly is delivering exactly what we were looking for in terms of PR. We worked with two different PR agencies before we found Polly but neither hit the mark as Polly has.

She is always extremely responsive, understands the food & drink & hospitality businesses and has great contacts. Polly believes in our brand and potential as much as we do. Most importantly we couldn't have been happier with all the coverage with big newspapers such as The Telegraph, Daily Mail or Evening Standard. We are extremely happy with our partnership and couldn't be more excited about the future and our partnership with Polly.”

Celebration Cakes

Jack & Beyond launched in November 2019 with an online shop from which customers can fully personalise their cake for collection or London delivery. For customers looking for a totally bespoke cake, Jack & Beyond offer a personal consultation service to design something absolutely unique for your special occasion.

The talented team of bakers aim to bring creativity and playfulness to all the cakes which are less sweet than many others on the market and include classics like Coffee & Walnut and Lemon Cake to the more playful and unusual Chai Layer Cake or Vegan Coconut Chocolate Cake. Red Velvet Cake is the bestselling cake with its distinctive red hue, it’s irresistibly light in texture with a subtle chocolate flavour. There are also tarts and pies including Cheesecake Crumble topped with seasonal fruit; Mango & Passionfruit Tart; and Peanut & Chocolate Pie.

Jack & Beyond’s cakes are all made with top-quality ingredients including free-range eggs and British dairy and decorated with the freshest ingredients like creamy mascarpone or vanilla frosting and topped with appealing finishes like fresh raspberry jam or dairy-free ganache.

Brownies & Mince Pies for nationwide delivery

Gorgeous brownies made with Callebaut chocolate and finished with stunning cream cheese swirls can be delivered nationwide as can a range of seasonal mince pies made melt-in-the-mouth butter pastry and fragrant and fruity homemade vegetarian mincemeat.

Jack & Beyond Brownies.jpg
Jack & Beyond Cake and Champagne.jpg

Fulham Café and Cake Shop

All Jack & Beyond’s cakes are handmade in their kitchen on Fulham Road, SW6 just a few minutes walk from Parson’s Green station. The café is also open as a café seven days a week for breakfast, brunch and afternoon tea as well as cocktails and Prosecco until early evening at the weekend. Brunch dish such as Chorizo Beans, Pain Perdu or vegan Coconut Chia Pudding.

If you have a sweet tooth and in the mood to celebrate the Bottomless Cake & Fizz or Bottomless Brunch is your dream come true. Indulge in free-flowing bubbles, white wine or beer and as many slices of homemade cake and tart as you eat. So far the record is 8 slices of cake in one sitting!

Passionate Team

Jack & Beyond was founded by Fulop Gabor who was previously manager of Konditor in Borough Market and has worked in the bakery / café his whole career. He is joined by pastry chefs Corrine Jones (previously Pastry Chef at Le Pont de la Tour) and Sophia Zimmer (ex Konditor). Many of the recipes were developed by development chef Daniel Fletcher, who has worked in Michelin-star restaurant and for M&S.

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